ALL ABOUT MIMI


MH BLOG Mimi Launch 2018 v1

 

Ready for something new? Well, we’re ready for you to meet MiMi, the exclusive collection that is redefining maternity. Don’t lose yourself in pregnancy; find yourself in MiMi.

Who is MiMi?
She’s on trend, but also on a budget. She’s the city gal, no matter what city, who is unwavering in her taste for of-the-moment designs and refined casual basics. She takes pride in carrying her effortless, but Instagram-worthy street style into her pregnancy. Is she you?

What is MiMi Maternity?
It’s the new, exclusive collection available from Motherhood® Maternity. When creating the line, we took to social media to not only get inspired, but to find out what real women felt they were missing stylistically while pregnant. And that’s our goal: to make you feel like nothing has changed when it comes your style. These pieces are meant to be seen, liked, shared, snapped, and worn. They are essentially an extension of you.

Where is Mimi?
Starting today, February 27th, you can shop Mimi on Motherhood.com. The collection will hit select Motherhood Maternity and Destination Maternity stores March 14th.

We want you to explore the collection and fall in love with fashion that’s just for you. Make sure you follow the new line and tag your new looks @MiMiMaternity with #MiMiMama – we can’t wait to see you.

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