MH BLOG Info&Inspo 2018 v2

We always say that we want to be your source for all things maternity, so we put our money where our mouth is and created an Info & Inspo tab on our website. Go to, then look to the right on the top navigation… there she is: the tab that ends all tabs (when it comes to pregnancy styling, sizing and surmising!)

What to expect? There are the answers to your questions concerning what and when to buy for your maternity wardrobe, what makes us the experts in pregnancy fashion, and other burning inquiries about dressing the bump.

We feature and highlight our monthly Style Guide, Wear Now and After campaign, and the Five Fundamental fashions to help you get started with shopping for all your new curves. This is the one time in your life that redoing your closet is necessary; so, it’s all the fun without any of the guilt!

We included our Trimester Checklist to keep your shopping priorities easy and efficient, as well as the Maternity Fit Guide showcasing the fit and function of how our pieces work through all trimesters, even into motherhood. It includes different pant styles, tops, dresses, and how to do a bra fitting at home. (But remember, bra and bump fittings are always free in your store too!)

We completed our tab with hospital bag suggestions, and an entire section dedicated to all our new moms, including nursing mamas who need support and style for breastfeeding and pumping. This Info & Inspo section comes full circle by adding our Perks Page. Working with some of the finest family and parenting partners helps us in making sure we are here for you the best we can from the beginning of your journey, to post-baby, and then beyond!

As always, keep getting inspired and inspiring us @motherhoodmaternity – we love seeing you in our clothes! #thisisgoingtobefun


MH BLOG Love&Lingerie 2018 v1

You know the saying when you look good, you feel good? Lingerie is not always about being racy, instead, it should be more about being feminine, floral and lacy.  With comfortable, practical AND pretty underwear that overachieves, anything might just feel possible.

Sometimes the basics get overlooked, but we really have the prettiest pregnancy panties. From prints to lace trim, stripes to hearts, ones from Jessica Simpson for Motherhood® Maternity, polka dots and animal print… there’s a style you’ll want to start your day off wearing.

Don’t forget bras. Our maternity bras are nursing bras, so they last from now to new mom.  The gorgeous racerback sleep bra pulls down for nursing with a wrap front that offers light support.  However, there are so many styles: full coverage, demi, wireless, underwire, sports, strapless and plus size too! With our always-running buy three, get the fourth free savings, you can fill your drawers with something lacey, something solid, something sporty and something for every day. These are just some reasons why we love our lingerie.



MH BLOG TrimesterResolutuions v3

Chances are that first trimester exhaustion is just starting to hit, so now is the time to be good to yourself, relax and get serious about binge watching! Once baby comes, you may not have as much time to yourself, so enjoy it while you’ve got it. Whether it’s shows that make you laugh or cry or both, you’ll want to cozy on up on the couch… or in bed.

When watching Full House and Gilmore Girls marathons, get your big mug of decaf coffee out and pair it with the smoothest maternity leggings and an oversized maternity sweater for all those lessons from dad, and those fast talking, mother-daughter moments.

Maybe you haven’t been feeling so well (we recommend Preggie Pop Drops – you’ll thank us) and laughter is the best medicine, so try binging a comedy. Friends, Blackish, The Office… all are even funnier in a shirt that adds some humor, like one of our maternity graphic tees.

Or all you need is a good cry. Don’t skip the drama, embrace it with old school Grey’s Anatomy episodes (Denny, we miss you!) Or, get into This Is Us, because what have you been waiting for?

You are showing, but are you glowing? Take some time to yourself this trimester, because this is when everything happens. From your baby shower and gender reveal, to your babymoon, to itchy skin and backaches… there’s a lot to expect when expecting. So, calm down and breathe. Maybe, try a little yoga.

Our friends at Fit Pregnancy have an easy-to-follow yoga guide with moves accommodating women per trimester. To give you a taste of where to start, “Do the program in the order listed at least 3 times per week. On non-yoga days, include other activities such as walking or swimming. Choose the variation of each pose that’s most appropriate for you based on your fitness level, flexibility, strength, trimester and familiarity with yoga. Hold each pose for 5 smooth, controlled breaths. If any of the poses becomes uncomfortable, stop.”

If this is the year you’re going to be one fit mama-to-be or new mom, delve deeper and keep following us, because later this week and throughout the month we are collaborating with Amy Kiefer of Expecting and Empowered. Come back to check as she helps us workout while pregnant, after birth, and look good doing it with a little help from Motherhood Maternity!

Now that you’ve stretched it out wearing something from our maternity active collection, get ready to relax. Snuggle up in one of our maternity and nursing nightgown and robe sets, lather yourself with safe skincare and prepare to Netflix and chill. It’s okay, resolutions can roll over.

This one is easy, uncomplicated, efficient. Shop our maternity sleepwear. Feel better knowing it’s also nursing sleepwear. Wear and love our sleepwear.

Hello new mama! We know tri means three, but the fourth trimester is real- welcome to it. Try our nursing styles and bras, post-pregnancy pants from our BounceBack Collection, and all of our nursing essentials, like balms, for making the transition smoother in more ways than one!


MH Blog FF Nicole Work v1

We have used the five fundamentals to create a date night outfit, a gender reveal and a shower look! Using our very own Motherhood co-workers, our next beauty with a bump is our pregnant professional, showing us how to do the work week in style.

Who: Nicole Boucher, Senior Web Merchandiser

What: trimester are you in?  3rd! We are not finding out the gender, which I feel like is the most exciting part, even though people cannot believe we want to wait. I didn’t know the sex of any of my children! Stay tuned to see if baby is a boy or girl.

Wear: Indigo Blue Secret Fit Belly Dark Rinse Skinny Maternity Jeans

Elbow Sleeve Side-Ruched Maternity Tee in White

Tie Detail Maternity Sweater Cardigan in Gray

When: I love easy dresses because I have been pregnant all summer, but I wear leggings all the time, even to work.

Why: I think you should start wearing maternity jeans and pants, even if you think you don’t need to, because they’re just so much more comfortable! They’re stretchy, but also more flattering. I tend to wear basic colors, like black. It helps me extend my outfits for week or weekend with my girls.


MH Blog FF Sara GenderReveal v2

Earlier this week we saw our gorgeous coworker Katie show us how to wear one of the five FUNdamentals for a special occasion, and we have another beauty and her bump wearing our other Gender Reveal dress. Read on to see how she styles the essentials.

Who: Sara Kauffman, Senior Designer of Denim and Jeans

What trimester are you in? I am in my 3rd trimester and due September 19th. My son’s middle name is Hudson, because I met my husband on the Hudson in NY, and my daughter’s middle name will be June, since that’s the month we met… sappy I know!

Wear: Gender Reveal Lace Maternity

When: I would wear it out to a wedding or a shower, even my own. I actually would have worn it for Easter, since I was looking for a dress this past spring!

Why: I just want to make good jeans, not just good maternity jeans. I strive to make all the pairs authentic. So, I am of course a jeans and t-shirt girl. My favorite pair is one with a side panel, because it looks a real jean, even after pregnancy. Plus, I was pregnant mainly in the warm months and the side panel doesn’t create a lot of heat on the belly. I’ve also got my eye on some of the patterned nursing tops; I love anything with a print!


Your New Favorite Sleepwear

























For expecting and new moms, keeping comfortable while you sleep is especially important. Perfect during pregnancy and with a built in nursing function for after, a robe and gown sleep set makes for a cozy essential for the mom-to-be. Our best selling and super soft sleep gown is now available in even more prints.  Comfy pajama separates like a maternity sleep pant and cami, which also comes with a built in nursing function for convenience, are also great sleepwear options. Last but not least, a sleep bra helps retain your natural breast shape when side sleeping, tossing and turning. Not sure of your size? All of our stores offer complimentary bra fittings!

Don’t forget to pack these styles in your hospital bag! What are your tips for getting a good night’s sleep?



The Ultimate Bra Guide for Expecting and New Moms


When expecting, your bra size will most likely change throughout your pregnancy journey. This can happen as early as 6 weeks in, so when it does, it’s time to shop for bras! It’s better to buy bras at several different times during pregnancy, than it is to spend an entire pregnancy wearing bras that don’t fit. Unlike regular bras, which lack the necessary support and comfort, maternity bras are designed to accommodate your growing breasts and expanding rib cage. Here are the styles we recommend. No matter your preference, you’ll find the fit and support you need.

Full coverage bras offer support and lift. They also reduce strain on your back, shoulders and chest muscles.  Our Full Coverage Underwire Bra has padding for even more support with a touch of glamour in lace.

For a smooth and comfortable fit, we recommend a seamless bra. This style grows with your shape, relieves sensitivity and allows for extra room to stretch with expandable straps. Our Seamless Clip-Down Nursing Bra is a customer favorite and the clip-down nursing function provides simple nursing post-baby.  All of our nursing bras can also be worn as maternity bras; so embrace this style early on and wear right into motherhood!

Wireless bras act as a discrete base under clothing. As an added bonus, when worn regularly, they may help to limit stretch marks. Opt for an essential color like a nude wireless bra.

To help you snooze with ease, wear a sleep bra. Sleep bras retain your natural breast shape when side sleeping, tossing and turning. They also transition from maternity to new mom for mid-night breastfeeding.

Unsure of your size? All of our Motherhood Maternity stores offer free bra fittings. So, make sure to stop in to meet with one of our expert associates or check out our measuring guide to help with your fit at home; it also serves as a great reminder when it’s time to shop again!


Picks by Trimester For the Mom-To-Be

When a woman finds out she is expecting, the anticipation of a changing body and how to dress it is usually at the top of her mind. When it comes to dressing during pregnancy, comfort and style are key. We’ve put together our top trimester picks and are spilling our styling secrets to help you through each trimester and beyond.

Trimester_ChecklistBlog_v4 TOP

Trimester_ChecklistBlog_v4 BOTTOM

Shop our picks below and show us how you style the bump throughout your pregnancy journey with the hashtag #thisisgoingtobefun!

First Trimester: Tops & Tanks // BumpStart
Second Trimester: Bras // Maternity Jeans
Third Trimester: Dresses // Hospital Bag Essentials
Mommy Musts: BounceBack // Nursing Tops & Tanks

Your Perfect Maternity Pants

Introducing Your Perfect Pants! This timeless silhouette works from weekday to weekend, and even after baby arrives. Not only is this versatile pant stylish, it also provides comfort with our seamless and supportive Secret Fit Belly® panel.  Check out our video below all about this maternity must-have and shop the look, available in 4 solid colors and a print!

Style Solutions for your Third Trimester

The last few months of pregnancy can be the most exciting AND the most challenging. However, dressing in your third-trimester doesn’t have to be a struggle! I recently had a style session with Jill and Kristen, who are both now in the last stage of their pregnancies and who you’ll recognize from We’re Expecting Too and last month’s Gender Reveal post. I was excited to help the girls choose some new pieces and share some styling tips for dressing in the last trimester. Check out the looks we chose and get some style inspo!
Shop Designer Maternity JeansRachel Zoe Sleeveless Printed High-low Maternity Dress Rachel Zoe Jersey Knit Striped Maternity TopI chose these two looks first because the silhouettes are simple, flattering and comfortable- all essential in the third-trimester! This A-line Rachel Zoe dress that Jill is wearing skims the body and is lightweight and breezy, perfect for this time of year. For Kristen, a maternity tunic paired with a denim legging is polished but uber comfy, too, since both pieces are stretchy and breathable.
Jessica Simpson 3/4 Sleeve Tie Front Maternity BlouseFinding an outfit with a slight cinched-in waist creates a nice shape, especially with a bump. We opted for this Jessica Simpson maternity top with a drawstring tie to give Jill added definition. This trick works throughout your whole pregnancy, but even more so toward the end, when the bump is at its biggest!
Bailey 44 Sleeveless Maternity DressA peasant top and maternity jean short are perfect for summer, as well as when you are further along. Look for a short with a little spandex and a Secret Fit Belly®, like this cut-off version, so it’s soft on your tender belly. A maxi dress, like the one Kristen is wearing by Baily 44, is another essential summer piece that gives you a complete, yet comfortable look and feel.
Shop Maternity Maxi DressesDaniel Rainn Short Sleeve Open Front Maternity KimonoA breezy blouse and kimono kaftan are also must-haves in my book once your bump has popped! I opted for this airy Sjobeck blouse paired with cropped maternity AG jean for Jill and kimono kaftan, maternity top and short for Kristen. These work so well, since again it’s about style AND comfort. Keep the silhouette short or slim on the bottom when wearing a flowy top.
Sjobeck Cap Sleeve Back Interest Maternity BlouseSplendid Back Interest Maternity Tank TopLastly, accessorizing is an easy and simplistic way to accentuate a maternity look. Try a hat, scarf, cross-body bag, necklaces and stacked bracelets to complete your outfit. These additions help speak to your own signature style. 

Are you in your third-trimester? Tell me some of your favorite maternity pieces! –Olivia

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