MH BLOG Info&Inspo 2018 v2

We always say that we want to be your source for all things maternity, so we put our money where our mouth is and created an Info & Inspo tab on our website. Go to, then look to the right on the top navigation… there she is: the tab that ends all tabs (when it comes to pregnancy styling, sizing and surmising!)

What to expect? There are the answers to your questions concerning what and when to buy for your maternity wardrobe, what makes us the experts in pregnancy fashion, and other burning inquiries about dressing the bump.

We feature and highlight our monthly Style Guide, Wear Now and After campaign, and the Five Fundamental fashions to help you get started with shopping for all your new curves. This is the one time in your life that redoing your closet is necessary; so, it’s all the fun without any of the guilt!

We included our Trimester Checklist to keep your shopping priorities easy and efficient, as well as the Maternity Fit Guide showcasing the fit and function of how our pieces work through all trimesters, even into motherhood. It includes different pant styles, tops, dresses, and how to do a bra fitting at home. (But remember, bra and bump fittings are always free in your store too!)

We completed our tab with hospital bag suggestions, and an entire section dedicated to all our new moms, including nursing mamas who need support and style for breastfeeding and pumping. This Info & Inspo section comes full circle by adding our Perks Page. Working with some of the finest family and parenting partners helps us in making sure we are here for you the best we can from the beginning of your journey, to post-baby, and then beyond!

As always, keep getting inspired and inspiring us @motherhoodmaternity – we love seeing you in our clothes! #thisisgoingtobefun


MH BLOG Layers 2018 v1

We have smart cars and smart phones, and now we also have smart fashion. As a company, Motherhood® Maternity has been looking toward improving on even more ways to live up to our name!  We have been working with each other, as well as our customers to stylistically satisfy this unique time in women’s lives. Maternity may be these golden 40 weeks, but the changes that happen during pregnancy last much longer than nine months. We want to be a place that not only our moms-to-be look to for fashion and inspo, but our new moms too!

Women who nurse need clothing that take them not only through those few weeks after birth, but long after maternity leave ends and their everyday busy lives come back into play. Some mamas continue to nurse up to, and then past a year! It isn’t easy to sit in a pumping room pulling at too tight tops and necklines without any stretch. This is why our goal was to create nursing tops and even nursing dresses that seamlessly fit into a woman’s life, without them being glaringly obvious nursing clothing.

For instance, this featured fashion is our mock layer nursing dress with side access for easier nursing and pumping. You do not need to sacrifice your comfort or your style when out and about. You are already working so hard; let your clothing do something for you. The trends really take center stage: sweater top, ruffled sleeve and striped shirt dress bottom. This is just one of our nursing styles. Take a look and let us know if you love what you see with #thisisgoingtobefun @motherhoodmaternity.


MH BLOG Love&Lingerie 2018 v1

You know the saying when you look good, you feel good? Lingerie is not always about being racy, instead, it should be more about being feminine, floral and lacy.  With comfortable, practical AND pretty underwear that overachieves, anything might just feel possible.

Sometimes the basics get overlooked, but we really have the prettiest pregnancy panties. From prints to lace trim, stripes to hearts, ones from Jessica Simpson for Motherhood® Maternity, polka dots and animal print… there’s a style you’ll want to start your day off wearing.

Don’t forget bras. Our maternity bras are nursing bras, so they last from now to new mom.  The gorgeous racerback sleep bra pulls down for nursing with a wrap front that offers light support.  However, there are so many styles: full coverage, demi, wireless, underwire, sports, strapless and plus size too! With our always-running buy three, get the fourth free savings, you can fill your drawers with something lacey, something solid, something sporty and something for every day. These are just some reasons why we love our lingerie.


MH Blog E&E PartV v1

We are wrapping up our collaboration with Amy Kiefer of Expecting and Empowered this week!  From workouts to making mamahood work, she has been giving us and you a whole lot of information and inspiration. Being a clothing company, we at Motherhood® wanted to learn more about Amy’s fave fashions. As a mom, a nurse, a trainer and a woman who has been through two pregnancies in less than three years… she knows which pieces make maternity and motherhood comfy and stylish. See what she has to say below.

“I love the ease of the nursing camisole with the clip down feature. It is perfect for middle of the night nursing sessions. I’ve lived in it! I wear it as pajamas or for my days that I’m at home. I just throw a zip up over it and I’m all set.”
Clip Down Nursing Cami

“This is an easy staple! It’s so comfortable during pregnancy and it also transitioned so well into the postpartum phase. I found it to be very flattering after birth, covering my 4th trimester belly. I wear this everywhere and always.”
Zip Front Maternity Active Jacket

The following are Amy’s new maternity/ new mom musts from our latest collection of clothing!  The underbelly is one of our more current waistlines, and perfect for post-pregnancy.
Under Belly French Terry Straight Leg Maternity Lounge Pants

Plus, for a workout mama, the sweatshirt dress takes effortless chic to a whole new level. This is one of our favorites for spring too!
Super Soft Maternity Dress


MH Blog E&E Part3 PP Exercises v1finalFINALFINAL


Birthing a baby is one of the most amazing tasks a mama will accomplish. After the newborn freshness passes, you might start to wonder, “How the heck do I get my body back?” You might also be thinking, “I would prefer to do this in a timely fashion!” We caution you: the very worst thing you can do is too much too fast. Returning to exercise should be a well-choreographed dance.

There is a tremendous amount of physical and emotional change that a woman goes through after birth.  Hormones are still present in your body after birth, especially if you plan on breastfeeding. These hormones may create instability as they are the same ones that allowed for the baby to pass through the pelvis and make his or her way out into the world.

Our bodies do not automatically reset once the baby is here. Your body “forgets” about certain muscles and relies on others too much. This is why proper strength training is vital to postpartum recovery. One reason we are excited about the Expecting and Empowered: Postpartum Guide is to teach women specific exercises to help avoid injury and eventually return to higher impact activities like running.

Postpartum exercise is all about the right order at the right time. For example, when doing lower extremity work, it is important to do symmetrical exercises. This means squats instead of lunges. When you are squatting, it is important to start without weight before returning to weight bearing.  Always pay attention to your body; if it is warning you to back off, you have to listen. Warning signs may include an increase in postpartum bleeding and pain.

This postpartum workout was developed for women that are 12 weeks post-birth and beyond. The full Expecting and Empowered: Postpartum Guide will be available for on our site and for purchase soon! We are so excited to share this with you now for an early sneak peek!       

Postpartum Workout



SETUP: Begin in a standing position. Clasp hands behind back, then pull shoulder blades back and down. Do not allow shoulders to creep upwards as you get into this position. Hold this position.

MOVEMENT: Bend your head backward, lifting your chin away from your chest. Return to the starting position and repeat.

POSTPARTUM TIP: Keep your back straight and do not let your head tilt to either side.

REASON FOR EXERCISE: If you are like any new mom, you are spending lots of time staring at your beautiful baby. This is a great way to reverse the effects of that. This exercise keeps your neck joints and discs healthy and combats the demands of mothering.



SETUP: Step forward with your left leg and lower your body into a lunge.  As you go down, place your right hand on the floor so it is in line with your left foot. Your right knee should hover above the floor.

MOVEMENT: Now move your left elbow inside your left foot and rest it on the floor. Square your hips so you feel a stretch on both sides, and try to keep your back as flat as possible. Move your left hand outside your left foot and twist to reach for the sky with your right arm.  Try to pull the toes on your left foot up toward your shin.

POSTPARTUM TIP: If the stretch is too intense, you can drop your back knee to help.

REASON FOR EXERCISE: This stretch is named World’s Greatest for a reason: it hits so many muscle groups. It is helpful for stretching out a tight upper back from nursing or carrying a baby. The lunge position helps to stretch out a tight hip flexor that is usually on guard during pregnancy.



SETUP: Begin lying on your back with your legs bent and feet resting on the ground.

MOVEMENT: Place your fingers just inside the bones on the front of your pelvis. Find the very pointy part of the hip in the front before the wings of your pelvis start. Move your fingers one inch inwards towards the belly button and then one inch downward towards your pubic bone. Exhale, and gently pull the muscles under your fingers in. You can accomplish this by flattening your back. Relax and repeat.

POSTPARTUM TIP: Make sure to draw in rather than push out your muscles. This should be a subtle movement. This is NOT sucking in your stomach.

When you do abdominal work that activates the deep core, you should not see your belly pouch out like a beer belly. With transverse abdominis you will always see a flattening.

REASON FOR EXERCISE: This step is so important to the restoration of your core. It also helps women to prevent or help heal rectus diastasis. The deep core is vital for stability!




SETUP: Start in upright position with your feet shoulder width. Place a dumbbell on one shoulder, holding it in place.

MOVEMENT: Squat, bending at your knees and hips. At the bottom of the movement, your knees should be close to a 90° angle. Straighten your legs and squeeze your butt at the top of the movement. Repeat for assigned number of repetitions, then switch weight to other side.

POSTPARTUM TIP: Make sure you tuck your tailbone underneath you so that your low back is not rounded.

REASON FOR EXERCISE: We are training you to be a mama.  We usually do not carry that baby evenly on both sides, so it is great to train with the load of the dumbbell only on one side.



SETUP: Stand in upright position, then hinge forward at your hips. Arms hang toward the floor with a dumbbell in each hand.

MOVEMENT: Pull both arms upward, bending at your elbows. Your elbows should graze along your sides and up toward the ceiling. Focus on elbows drawing toward opposite butt cheeks so you feel a squeeze between your shoulder blades. Lower them back down. Repeat.

POSTPARTUM TIP: Keep your back straight as if someone were pulling the crown of your head (ponytail) upward. Retract your neck.

REASON FOR EXERCISE: We are undoing the forward position our shoulder blades often get into during pregnancy. Your mid-back will thank you for tension free nursing and baby carrying sessions.



SETUP: Start in a standing position with feet shoulder width apart. Hold a dumbbell in each hand.

MOVEMENT: Shift your weight to one leg and pull one leg behind the other. Both knees will bend, with front knee bending to almost 90°. Draw chest forward, keeping your shoulders over your front leg. Tap each dumbbell on the ground. Next, swiftly switch legs, moving back and forth to complete repetitions.

POSTPARTUM TIP: Keep your knees over your toes even though you are performing exercises at angles. Perform this slow and controlled (no jumping).

REASON FOR EXERCISE: This is great to get some of the hip rotators moving. These often get tight and weak from the waddle women do while carrying their sweet babies. Wake your muscles up with this!



SETUP: Start in a half kneeling position with left knee bent in front of your body. Hold a dumbbell in your right hand.

MOVEMENT: Curl the dumbbell toward your shoulders. Next, flip your wrist so that the dumbbell faces out. Press dumbbell overhead and lower back to shoulder height. Return to starting position. Repeat for assigned number of repetitions. Switch sides.

POSTPARTUM TIP: Make sure your bent knee is not collapsing inward during the exercise. As you transition from the bicep curl to the press, make sure to draw your elbows backwards towards the opposite butt cheeks. This opens the front of the shoulder.

REASON FOR EXERCISE: This hits multiple areas that we use to lift those heavy car seats.



SETUP: Start in an upright position with feet slightly wider than shoulder width apart. Hold a dumbbell in each hand.

MOVEMENT: Squat. Bend at the knees and hips, until your knees are almost at a 90° angle. When in a low squat, you are going to raise the dumbbell right in front of you. Return to standing, squeezing butt at top of movement. Repeat.

POSTPARTUM TIP: Squeeze your butt on the way up while you exhale.

REASON FOR EXERCISE: With an infant, there is a lot of time spent on the floor playing and changing diapers. Get used to it, because these little ones like you to be close! Training muscles that we use to get up and down from the floor will prove helpful.



SETUP: Begin on all fours with shoulders above wrists.

MOVEMENT: Tighten your abdominals, then lift one leg and bend the knee at a 90° angle. Press your heel towards the ceiling, squeezing your butt on the way up. Lower it back down until you return to the 90° angle and repeat for assigned number of repetitions. Switch legs and repeat on other side.

POSTPARTUM TIP: Do not to let your hips rotate to either side during the exercise.

REASON FOR EXERCISE: Often, the hip extensors do not get used as frequently during pregnancy due to the changes in weight. Postpartum is a great time to refresh these muscles and get them going.



SETUP: Start in an upright position, holding dumbbells in each hand. Bend your elbows to 90° at belly button height with palms facing each other.

MOVEMENT: Rotate left arm away as right arm stays in starting position. As you do, pinch your shoulder blades down and back together, keep movement at shoulder height. Return to starting position. Repeat on right side.

REASON FOR EXERCISE: This exercise is great for increasing your shoulder strength.  It will also alleviate stress and strain off of the neck.



SETUP: Start by lying on your side. Bend your bottom leg, but keep it on the floor. Your top leg is straight.

MOVEMENT: Slowly lift your upper leg toward the ceiling. Your top leg will only lift 6” from neutral (in the picture leg is higher, so you can see the movement). Do not lift it high! Lower it back to the starting position. Switch sides to other leg.

POSTPARTUM TIP: Keep your hip, knee, and ankle in one line. Do not allow your hips to roll backward or forward during the exercise. You should feel a deep burn in the hip.

REASON FOR EXERCISE: This is important for decreasing pressure on your lower back and preventing aches and pains. Unstable hips put the back in compromised positions and this move will help to stabilize them.



SETUP: Start by laying on your back with your knees and feet on the floor. Start with one dumbbell above your chin with both arms straight.

MOVEMENT: Activate your deep muscles by drawing in your belly. It is more of a scooping motion by tucking your tailbone up and in towards the belly button. Start to slowly lower the weight to your forehead, keeping your core tight during the movement. Then push the weight back up until your arms are straight, returning to starting position. Repeat for the assigned number of repetitions.

POSTPARTUM TIP: Keep ribs down on the floor. Do not allow your bottom ribs to pop off of the floor.

REASON FOR EXERCISE: We are teaching your body the proper order it should turn muscles on.



SETUP: Lie on your back with your knees bent and your feet on the floor. Hold a dumbbell at on your pelvis.

MOVEMENT: Slowly lift your hips off the ground until your body is in a straight line. Squeeze your butt at the top of movement. Slowly lower body back down to the mat. Repeat.

POSTPARTUM TIP: Squeeze your butt checks like you have a credit card between them.

REASON FOR EXERCISE: Your body is craving hip extensions just like you may be craving sushi and a mommy drink, so give it to it! Hip extensions are your friend postpartum.



SETUP: Lie on your back with your knees bent towards your chest in a tabletop position.

MOVEMENT: Activate your deep muscles by drawing in your belly. It is more of a scooping motion by tucking your tailbone up and in towards the belly button.  Start to slowly lower one leg towards the floor, tap your heel and then return to the tabletop position. Repeat on the other side.

POSTPARTUM TIP: Keep your core tight during the movement and do not allow your lower back to come off the floor.

REASON FOR EXERCISE: This is a great core exercise that also helps with the prevention of lower back pain.





MH BLOG TrimesterResolutuions v3

Chances are that first trimester exhaustion is just starting to hit, so now is the time to be good to yourself, relax and get serious about binge watching! Once baby comes, you may not have as much time to yourself, so enjoy it while you’ve got it. Whether it’s shows that make you laugh or cry or both, you’ll want to cozy on up on the couch… or in bed.

When watching Full House and Gilmore Girls marathons, get your big mug of decaf coffee out and pair it with the smoothest maternity leggings and an oversized maternity sweater for all those lessons from dad, and those fast talking, mother-daughter moments.

Maybe you haven’t been feeling so well (we recommend Preggie Pop Drops – you’ll thank us) and laughter is the best medicine, so try binging a comedy. Friends, Blackish, The Office… all are even funnier in a shirt that adds some humor, like one of our maternity graphic tees.

Or all you need is a good cry. Don’t skip the drama, embrace it with old school Grey’s Anatomy episodes (Denny, we miss you!) Or, get into This Is Us, because what have you been waiting for?

You are showing, but are you glowing? Take some time to yourself this trimester, because this is when everything happens. From your baby shower and gender reveal, to your babymoon, to itchy skin and backaches… there’s a lot to expect when expecting. So, calm down and breathe. Maybe, try a little yoga.

Our friends at Fit Pregnancy have an easy-to-follow yoga guide with moves accommodating women per trimester. To give you a taste of where to start, “Do the program in the order listed at least 3 times per week. On non-yoga days, include other activities such as walking or swimming. Choose the variation of each pose that’s most appropriate for you based on your fitness level, flexibility, strength, trimester and familiarity with yoga. Hold each pose for 5 smooth, controlled breaths. If any of the poses becomes uncomfortable, stop.”

If this is the year you’re going to be one fit mama-to-be or new mom, delve deeper and keep following us, because later this week and throughout the month we are collaborating with Amy Kiefer of Expecting and Empowered. Come back to check as she helps us workout while pregnant, after birth, and look good doing it with a little help from Motherhood Maternity!

Now that you’ve stretched it out wearing something from our maternity active collection, get ready to relax. Snuggle up in one of our maternity and nursing nightgown and robe sets, lather yourself with safe skincare and prepare to Netflix and chill. It’s okay, resolutions can roll over.

This one is easy, uncomplicated, efficient. Shop our maternity sleepwear. Feel better knowing it’s also nursing sleepwear. Wear and love our sleepwear.

Hello new mama! We know tri means three, but the fourth trimester is real- welcome to it. Try our nursing styles and bras, post-pregnancy pants from our BounceBack Collection, and all of our nursing essentials, like balms, for making the transition smoother in more ways than one!


MH Blog FF Michelle Lounge v1

Get ready to kick up your feet, settle down and sit pretty with comfy, cozy, lounge looks brought to you with our five fundamentals, modeled on our very own co-worker [and new mama!]

Who: Michelle Moran, Digital Marketing Manager

What: trimester are you in? The fourth trimester is real. I still find myself reaching for some of my comfiest maternity pieces.

Wear: Secret Fit Belly Ruched Maternity Leggings

Lace Racerback Nursing Sleep Bra in Pinot Noir

Kickin It Maternity Sweatshirt

When: The leggings and jeans I wear when running errands with my daughter, to not only feel comfortable, but also to be a little more put together.

Why: When I was pregnant I wore a lot of our five fundamental pieces. I like the jeans a lot and loved the black side-ruched dress. I would wear that one anywhere, like work or out with my husband. I was pleasantly surprised how much I used the nursing bras and camis pre-baby. I do nurse at home and pump at work, so my bras are still in rotation, as well as my tanks and camis.


Labor Day Style

So, you’re due in September? Well then, let’s talk about YOUR labor day looks. We’re sure you read the lists, packed the lip balm, the pads, your phone… but have you thought yet about what baby should go home in, or what the comfiest clothes are for you? Look no further than these matching outfits: nursing/napping is my cardio, as well as mama/baby boss!

First, how cute are they? Graphic tees are fan-favorites because they are so picture-worthy! These are great for hospital photos and an easy one-and-done look for baby. The bodysuits are gender neutral, ready for a baby boy or a little girl. This also makes them great as a shower or gender reveal party gift.

Secondly, the tops are nursing friendly with a stretchy pull down neckline. Pair yours with one of our many amazing maternity leggings for the ultimate in cozy.

And third-of-all… pack one of our maternity or sleep bras (which are nursing bras) under the shirt for when guests come to see your newest arrival. For now, check out our newest arrivals and congratulations in advance!


real talk with real moms nursing necessities

A couple days ago on our sister blog,, we asked 5 of our coworkers here at the office what they NEEDED for nursing and why. We work with a lot of women, which is not only inspiring, creative and amazing, but also it provides us with a lot of advice to work with! Our nursing room is equipped with a fridge, comfy chair and a place to store our supplies, but sometimes there’s that one item you just can’t seem to feed or pump (or live) without. See below for how those five real moms answered the question, “What nursing item was your holy grail and why?”

“The sleep bras are perfect. They are so comfortable, layer nicely under clothing and really help make breastfeeding easy, especially (and obviously) at night! I’m pretty sure I still sleep in one every night.” Joan, Senior Art Director

“I could not live without the clip down cami! It was my favorite lounge-around-the-house top. Then, with an open cardigan and leggings I was ready to go out. So easy and comfortable!” Nicole, Senior Web Merchandiser

“The full-busted seamless nursing bra was my favorite, because I felt that it provided more support and at times a little compression for me, since nursing/pumping breasts grow and decrease throughout the day. I also liked that I was able to sleep in it, since the material was smooth and of course seamless.” Daina, Editor/ Senior Copywriter

“While I’m all about breastfeeding loud and proud, sometimes I just wanted to be a bit more demure. I always made sure to put this nursing poncho in my diaper bag for those moments. You never know where you might be when your babe needs to eat, so it’s nice to give yourself the option to cover up!” Tara, Associate Creative Director of Content

“The nursing camis are truly the most worn item in my wardrobe.  I loved them while I was pregnant since it was easy to layer, comfortable and long enough to cover my bump. After delivery, I wore them in the hospital and to bed, as they provide easy access, while still offering just enough support.” Michelle, Online Marketing Manager


Love now & after baby is born. National Breastfeeding Month Edition. These pieces work overtime

Mothers are always multi-tasking, so let your clothes do the same. These pieces work overtime, from pregnancy to parenthood, without having to overhaul your whole closet.

The featured plaid nursing wrap shirt is the ultimate in fall fashion. Of course, the pattern is perfect because gingham looks are always craved, but its ability to be worn like an open-front cardigan, to a cowl-neck nursing panel makes it a no brainer.

For date night, we love the lift-up cold shoulder nursing top. It fits all the trends with a discretely placed ruffle, to the exposed shoulders. It’s the ultimate in easy access, without screaming “nursing” garment.

Our last featured style is a maxi dress blooming with print, functioned with a double lift nursing opening, and made for all seasons. The ¾ length sleeves and stretchy knit make it amazing at any trimester, and perfect for those post-pregnancy events.  We love when style goes the extra mile.

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