CRAVINGS & CLOTHES

MH BLOG Savory vs. Sweet v1

Food definitely comes in and out of fashion. Kale had a couple of years, avocado toast seems to be the best thing since sliced bread, and microgreens are having a macro moment. And of course, there’s the pulse of social media making food so stylish that we like, share, and repost lunch like it’s runway ready. For us, we are dishing up [pun totally intended] cravings and clothing that are sweet, savory, salty and stylish. What are better pairings than these?

Sweet pomegranates are literally bursting with juicy flavor and color. The deep red seeds are a little tart, and totally stunning on camera. We love the way they look with shades of wine, mixed berries and dark reds. The super soft hacci knit maternity dress is one we love in any shade, but this burgundy/black number is trending right along with the autumn fruit. You’ll love it so much you may just want it in grey, teal or olive too.

Sweet is nice, but savory is downright satiating. Our navy maternity sweater is cozy, yes, but also striking. The rich blue is perfect for this time of year. We like our outfits with the ultimate food duo: chips and dip. We chose to shoot crunchy blue-corn tortilla chips with artichoke and spinach dip. Classy, crunchy, crave-worthy. Oh, and this sweater also comes in radicchio, you know the leafy vegetable in the shade of a pomegranate! Go ahead and snap a picture of you in blue. Stay salty Mama – it’s not always a bad thing!

We have your sweet, we have your salty, but let’s talk about crossover cravings: salty and sweet! Popcorn covered with chocolate is a pretty perfect pair. We shot it against our maternity maxi dress featuring a sweet dusty pink pleated skirt and a soft black top. The contrast actually creates a balance and therefore is representing salty and sweet, again a pretty perfect pairing. [Editor’s Note: This style is dropping next week, so head to your local store to get it before Thanksgiving or make it your holiday must when it’s shoppable online!]

What are you craving? How are you dressing? Tell us. We’re hungry to see more! @motherhoodmaternity #thisisgoingtobefun

WRAPPING UP COZY

MH BLOG WrappingUpCozy v1

October started out a little too warm for our liking. The leaves didn’t know what to do and the bees were still buzzing. Of course, we are speaking from the East Coast, since our headquarters and distribution center are in New Jersey. However, as the weeks went on we went from endless summer to welcoming winter! It’s like fall didn’t, well, fall. Lately the chill has been strong, and our cozy campaign finally has come to life.

What we love most about the change in the seasons is the different activities that follow suit. Spring is amazing for the re-awaking of the earth. We love switching up clothing, the flowers blooming, and outdoor activities are back on the table. Summer is great for swimming and vacationing. Autumn is so fashion-forward and there is no shortage of apple to pumpkin picking adventures. But what we are doing now is bearing down for winter. And with winter comes cuddling. You’re going to need some outfits that help you get your snuggle on.

We of course recommend maternity sweaters, maternity leggings, the comfiest maternity sleepwear, our stretchy side-ruched maternity tees, a really good maternity sleep bra or the best-selling seamless bra… both which become nursing bras, and then nursing styles in general for our new mamas. The effortless outfits make having cabin fever more fun. And we’re totally okay with staying home in style!

SO MUCH TO CELEBRATE

MH BLOG FloorsetNovember v1

We know, we know… Halloween JUST happened, and Thanksgiving isn’t even here yet! That’s why we aren’t going straight to Christmas. We are taking a little detour and ever so slightly getting you in the spirit. Look past the gold confetti and red font. When we say there is so much to celebrate, that means Thanksgiving, Christmas, Hanukkah, the end of another year and the beginning of a great adventure with baby. In other words, we are celebrating style and celebrating YOU!

To start, we are all about maternity denim. It’s America, and it’s kind of our signature. So, begin with your choice of blue and then work your way up. This is our second year selling the maternity overalls and they remain one of the top loved styles. We see them having a “third times the charm” moment in 2019 too! But there is no wrong way to wear jeans. Shop the featured skinny ankle pair here.

Sweater weather has of course come, but we are really living for plaid season. The featured red and blue plaid maternity top is actually a button front with convertible sleeves; so when those pregnancy hormones [or office heat] kick in, you can roll them all the way up! [Editor’s Note: this shirt comes in 8 different colors!]

You need your choice of maternity blouses particularly for this time of year. Between the parties, get-togethers and family fun… you should opt for a top that is pretty and practical. Shop the shown ruffle detail, tie sleeve maternity blouse in cherry or black! How do you dress for the busy season? Show us with #thisisgoingtobefun @motherhoodmaternity!

LEGGINGS FOR LOUNGING

MH BLOG LeggingsLounge v1

We bet if you take a poll of the MUST HAVE STYLES for pregnancy, our customers are bound to have leggings on their list. They are one of our Five FUNdamental pieces, plus they are our most popular pants. Yes… pants! From classic black to patterned and colored, we have your maternity leggings for lounging – or really for anything and for anywhere.

Let’s begin with our Secret Fit Belly® black leggings. Obviously black goes with everything! This maternity pair is crafted from super soft cotton and stretchy spandex to ensure a comfortable feel and fit all three trimesters.

We encourage our mamas to love them post bump too, since they will help ease you back into your pre-pregnancy body and are soft on c-section cuts/scars and overworked abdomens. You’ll love these so much, that you’ll want them in every color including grey, navy and burgundy, which is also shown above.

Now let’s get fun with these style staples. Try a legging with personality and pattern. The black and white fairisle maternity leggings are what your sweaters need. They take an easy outfit up a notch. They remind us of warm and cozy moments around a fire, on the couch, cuddling with loved ones, a good book and a cup of tea. They are what your winter wardrobe wants.

And our last featured maternity legging is textured and while the other print makes fashion fun, this one makes your outfit elevated. They have an elegance to them that we can see in the office and out on the town. Add a maternity button up or blouse for that perfect blend of professional and comfortable.

 

FALLING SOFTLY

MH Blog FallingSpftlySweaters v1

We are falling softly for sweaters now that autumn has arrived. Over on the East Coast, we have been dealing with a hot transition from season to season, so the cool front coming is actually receiving a warm welcome! To honor the shift in temps, we want to highlight our new favorite maternity sweater, the cozy cowlneck.

Let’s begin: the cowlneck is great for mamas-in-the-making, because you ladies can run a little hot and we get that! Now you can have the best of the turtleneck, without the itch and heat, and with all the fall style. The featured maternity sweater comes in grey and oat, both shown.

The textured top is crafted with a cable knit weave, it’s chunky and yet lightweight, perfect for pumpkin picking to dinner and a movie. It’s comfy, cozy, complete with a longer dip front and back so you can wear it with jeans and leggings alike! That’s what we love… versatile style!

Want to continue to be comforted?  Our newest style guide, aptly named Easy Does It, shows off this sweater and more of our newest knits for all of fall and your winter wardrobe. Go softly into this week ladies; we’re here for you!

DENIM DAY TO NIGHT

MH DaytoNight IG

You need a pair of maternity jeans that work as hard as you do, because who’s busier than a mama-to-be? Our denim is made to effortlessly work from day to night, keeping you comfortable and in style AM to PM. Follow along with our busy mama!

Wake up with an early morning walk for you or your favorite pet! They say to keep moving mama, and our featured pair of maternity jeans [the ankle jeggings in a dark wash] is sure to get you going. The cotton construction and superior stretch give them smooth support for your growing bump. They are complete with our patented panel, the Secret Fit Belly®, which leaves a seamless finish under any top, like our striped French terry maternity hoodie – perfect for those fall mornings.

Whether you clock in to the office or log in from your couch… jeans look polished with a maternity blouse that ties the look together. Add your own accessories for that professional touch.

Meeting friends or grabbing a bite with your S.O. after the job is done? Have no fear… these jeans are still here! Simply change out your work shirt with a bright flutter sleeve maternity top for a fun take on the night. Slip on some cute shoes, grab that bite to eat and feel amazing knowing that belly band will grow with you!

Work is over, dinner is done and the TV is calling for you. Binge your fave in your fave. The jegging feels as soft as a legging, and looks even cuter with a graphic sweatshirt maternity tee and fuzzy slippers for cozy toes. It’s okay if you fall to sleep in your jeans… we don’t judge! Want another pair of maternity jeans to take you morning to evening [or the next morning]? Find yours here!

 

KNIT BAR

MH BLOG KnitBarFall v3

You have your new favorite pair of maternity jeans, but now you need to top off your look! The style staple that every mama-to-be needs in her maternity closet is the most loved side-ruched tee.

Fall in love with the elbow sleeve style, which makes the perfect transition from summer to autumn. The stretch, the fit, the way it grows with you… there is no wrong way to layer it into your wardrobe, from month one through nine. Let’s break down the newest pieces that are perfect for pregnancy!

Florals are still in full bloom, but they are deeper and crisper than the shades of spring. The navy floral is bursting with blue buds, while the pink floral has shades of earthy spices. The black floral is petaled with mossy green leaves and macro florets.

Stripes are pretty much a neutral at this point.  They too get the fall refresh with a bold navy and gold, as well as a more subtle oat and faded pink. They look amazing under a blazer or maternity cardi for a cool contrast.

Basic is far from a bad thing! Sometimes a girl just needs a plain white and black maternity tee! Of course, choice is the spice of life, so we think filling your drawers with chalk pink, allure blue, pomegranate red, and forest night green is also the way to go.

Stocking up on the essentials is always a good thing. They are the first step of fashion! Want more options? Try these beautiful basics in short sleeve, long sleeve and sleeveless too.

JEANIOUS TIPS: HOW TO FIND YOUR FIT

MH BLOG DenimBellies v1

Denim. It’s the sartorial equivalent of a best friend—and the first thing to be relegated to the “pre-pregnancy” pile once you start showing. Enter the maternity jean. Finding a perfect pair is a daunting task. Will they feel restrictive? Can a pair that fits in month 5, still fit in month 9? Will they look like, eek, maternity jeans? Our responses, respectively: No, yes, and absolutely not! Allow us to break it down so you can be united with your denim soulmate.

CHOOSE YOUR WAISTBAND

Secret Fit Belly: Our trademarked soft and stretchy waistband can be pulled all the way over the bump or folded down to sit under it; its versatility and seamless finish makes it our most popular option. The panel is designed with incredible stretch and recover to accommodate all stages, so no worrying about whether that supportive fit at week 26 will still be supportive at week 40.

Side-Panels: This is the most discreet option as durable side elastics are barely noticeable even if someone gets a glimpse of your waistband. Its subtlety makes it a favorite—especially for women who want to keep wearing them through the fourth trimester (to which we, of course, say “do it!”).

Under Belly Waistband: This soft waistband features a no-slip fit without an extra layer of fabric—ideal if you’re going to be wearing them in warmer months and post-partum.

CHOOSE YOUR CUT

Skinny: Our signature fit, beloved for its versatility. If you lived in skinny jeans before you became pregnant, these are about to become your standbys. Bonus: Choose from regular, petite or tall lengths.

Shop Stretch Skinny with Secret Fit Belly.
Shop Skinny with Side Panels.
Shop Skinny with Under Belly Band.

Stretch Straight: A classic cut that can be worn cuffed or not—your call. Totally timeless, this features a slim (but not skinny) leg.

Shop Stretch Straight with Secret Fit Belly.

Stretch Bootcut: This throwback-style is back in a big way, and we think it’s perfect for waking up pregnancy wardrobe.

Shop Stretch Bootcut with Secret Fit Belly.

Still unsure? Give a few a try.

FALL REFRESH

MH BLOG FallFloorset 2018 A Dresses v1

Maxi Dress

MH BLOG FallFloorset 2018 C Sweaters v1

Chevron Stripe Sweater

MH BLOG FallFloorset 2018 D Denim v1

Maternity Overalls

 

The wait is over for the next season of style… we are all about the Fall Refresh, starting NOW! Before September sets in, we are already dreaming of sweater weather and denim days. Check out the new pieces that just arrived for autumn.

There is nothing quite like blue jeans, baby! And the best-selling maternity overalls are back in full force. Try a light maternity sweater underneath or tees with sleeves for the cool weather vibe we have been missing. Our graphic maternity tees are also getting the update, with longer sleeves, cozier sayings and new holiday themes. Go ahead and stick one under those overalls for double cuteness.

Last but not least, put away the sundresses and go the long haul with new maternity maxi dresses with deeper, richer, darker patterns. Are you shower ready? Make sure you shop for your day and find the maternity dress that is ready to be seen and snapped. Then, tag us in your pic. We love to see you in our fall fashions. @motherhoodmaternity #thisisgoingtobefun #fallinlovewithmotherhood

BUMPSTART STARTER KIT

MH BLOG Bumpstart MultiPack v1

We are so excited to launch our BumpStart 4-Piece Starter Set!

Our sales associates often field questions from customers about when to start shopping and what to buy early in their pregnancies. We took this feedback and created a one-stop maternity shopping solution for you: the BumpStart 4-Piece Starter Set. Four classic pieces in basic black – the perfect foundation for the next nine months!

Our classic and comfortable BumpStart maternity tee and tank feature side-ruching. They will be your go-tos from barely showing to full blown bump.

Our side-ruched maternity dress has 3/4th sleeves and hits just above-the-knee for any-season styling. Play around with jewelry and shoes, or add a light layer when the weather starts to cool.

No kit would be complete without every mom-to-be’s favorite: the maternity legging. The BumpStart pair has an underbelly waistline, made from cotton and lightweight jersey knit. They are breathable and versatile.

Now that you’ve got your foundation, play around with other pieces like maternity blouses and button ups to layer on and create your very own pregnancy style.

Your maternity wardrobe starters are ready for you and already in the bag! Begin with BumpStart.

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